Team

Elery Pfeffer, Chairman and Chief Executive Officer

Mr. Pfeffer is Pursway’s founder and acts as the company’s Chairman and Chief Executive Officer. In addition to his leadership at Pursway, Mr. Pfeffer is a globally respected high tech entrepreneur and is a frequent guest lecturer at industry events. Mr. Pfeffer has held several executive positions prior to launching Pursway in 2008, including leading R&D and sales roles in the technology industry servicing telecommunications, finance, retail and government sectors. Mr. Pfeffer is a well-known high-tech entrepreneur, and is fascinated with harnessing the power of mathematics to untangle some of the world’s most practical problems. Throughout his career, from an elite IDF unit to software startups, Mr. Pfeffer has been on the forefront of applying advanced algorithms, artificial intelligence to day-to-day business challenges. Most recently, Mr. Pfeffer was President at Plataine, a developer of advanced manufacturing solutions servicing the manufacturing markets in the United States and Europe. Mr. Pfeffer earned his first degree in Math and Computer Science from Tel Aviv University in 2000.

Guy Gildor, Co-founder and Chief Technical Officer

Mr. Gildor is Pursway’s Chief Technical Officer and responsible for all research and algorithm, technological and engineering development at Pursway. Mr. Gildor has spent well over 20,000 hours working on complex data mining and algorithm research and development in both the private and public sector. His career includes over sixteen years of leading software research and development teams, first as a senior leader at an elite IDF intelligence unit and then at a number of software startups. Mr. Gildor earned his Master’s in Computer Science, Magna Cum Laude, from Tel Aviv University in 2004 with his thesis work under the supervision of Professor Arnon Avron on the subject of “Fuzzy Abstract Set Theory”.

Ran Shaul, Co-founder and Executive Vice President, Solutions

Mr. Shaul is a marketing and customer relationship management practitioner with a vast experience across the world. Over the past decade, Mr. Shaul has led hundreds projects for the Fortune 500 in areas including market segmentation, social network analysis, customer profitability and lifetime value analysis, behavioral modeling, data mining, retention and communication strategies, customer advocacy, and campaign management. Mr. Shaul is one of the leading practitioners, thought leaders and experts in Influence Marketing Management. As a co-founder of Pursway, Mr. Shaul has overall leadership overall customer projects, laying out the strategy and overseeing the tactics for implementing influencer marketing initiatives at many of the largest global organizations. Mr. Shaul has a Bachelor of Science, Industrial Management from Tel Aviv University.

Michal Konig, Senior Vice President, Human Resources

Michal leads Pursway’s worldwide human resources efforts, bringing more than a dozen years of experience in human resources leadership to Pursway. Michal’s previous positions include roles as Director of Human Recourses and Israel Site Manager at Juniper Networks (NYSE: JNPR), Prior to that she held various Vice President Human Resources positions at Kagoor Networks (acquired by Juniper Networks), Sunlight Medical and RADCOM, Ltd., (NASDAQ: RDCM). Michal has completed graduate work in Organizational Behavior at the Recanti Business School at Tel-Aviv University (ABD) and holds a B.A from Tel Aviv University.

Michael Rosenberg, Senior Vice President, Finance and Operations, Corporate Secretary and Treasurer

Michael is responsible for financial management and operations of Pursway and its subsidiaries.  Michael has over 18 years of experience working with technology companies with a focus in outsourced software management, high availability networks, and hosted software applications delivered in ASP, HAN, Cloud and SaaS delivery models to U.S., E.U. and the Asian marketplace.  Michael has extensive experience in corporate finance, IT, and back office operations on a global scale. Previously Michael was an Executive Vice President at TeleContinuity, a provider of high availability infrastructure to Financial Services and several U.S. Government agencies; a Vice President of Corporate Development and Professional Services at Elcom International (NASDAQ:ELCO) where he played a key role in the company’s hyper growth to $800M in revenue and IPO in 4 years;  and as a Vice President, Implementation Services, at PaperClip Software (NASDAQ: PCLP) a leading knowledge management software company. Michael received his B.A. in Economics with a minor in Communications from Yeshiva University, New York in 1993.